SAME PROFESSION, TWO DIFFERENT WORLDS.
CORPORATE ENTERTAINMENT AND LIVE CONCERT WORLDS COLLIDE. SINCE LIVE MUSIC SHUT DOWN, TECHNICIANS LIKE ANDY COULIC WHO HAS RUN THE STAGES OF COORS EVENT CENTRE, AMIGOS CANTINA, AND MANY OTHER VENUES PRIOR TO THE PANDEMIC HAD TO CHANGE GEARS AND FOCUS HIS TALENTS TO DIFFERENT FORMS OF ENTERTAINMENT – THE ENTERTAINMENT THAT ARMED WITH HARMONY PRODUCES. HOW HAS THE COLLABORATION OF SKILLS HELPED BOTH ARMED WITH HARMONY GROW AS A BUSINESS AND ANDY GROW AS A TECHNICIAN?
TRYSTAN MEYERS (OF ARMED WITH HARMONY): In a world where great sound will always be the most important thing, great audio tech’s will always be a huge part in any performance, speaker or band wanting to convey a message to the audience. With events we have come to expect other great things, like visuals, lighting and special effects, but audio will always be #1. Andy’s attitude and work ethic is what makes him great. With his experience he understands that each event has it’s own unique set of expectations and that we are working with a real world client who at the end of the day is just looking to put forward the best product they can. This comes with unique challenges from the talent/performer to the client and audience expectations. With everything going virtual now we have to send that same message to a 2nd live but at home audience and even think about recording/playback and post editing. Andy has been able to help the team at Armed With Harmony see that no matter your level of experience or specialized skill, you still have to “pick things up, and put them down.” Every event is always a team effort and budgets are tight, you need to be willing to do whatever it takes to make the show go on. Andy has been a great example of that to our current staff and he even helped out with things like gear repair and some great suggestions on pieces of gear we should invest in to help better run our business.
ANDY COULIC: The corporate entertainment industry has never really been my cup of tea. I have always loved the high energy of the live concert industry and since I first started doing audio, I have been very particular with staying in the live concert industry. Working with Armed With Harmony mainly with the Cinema Under The Stars aspect this past summer was definitely refreshing in a way I didn’t expect. I’ve almost always turned down any sort of corporate work in the past, but with covid and live music at a stand still, i was bored and going stir crazy! Cinema Under The Stars was a great outlet for me. Traveling to all parts of Saskatchewan to set up a pop up drive in movie theatres for communities was a lot of fun. Everyone was excited to see us arrive on site and blow up the huge inflatable screens. It may not have been my sweet spot in the industry that I’ve worked with and honed my skills in to, but i was able to apply everything i know to make these events go off without a hitch.
When it comes to corporate work, for me the most important things are presentation of the service and the presentation of the technicians operating the event. For people that know me, they know i have some OCD when it comes to cable management and organization. So the last year I have focused more on my work ethic and how to be more efficient with cable management and presentation of the service. While at the same time working with the clients concerns and helping their vision for the event happen with as little stress as possible. It’s been nice to help other friends in the industry grow in their specific field while making new friends and building friendships that wouldn’t have happen as quickly working in different parts of the industry. Having a different perspective and experience than the AWH team, I felt like it was a really good match and that I brought a lot of knowledge and guidance to the table to add on top of their already well established corporate skill set. Seeing these guys grow and expand this past year while adapting to covid times while the rest of the industry was at a stand still, and being able to help with that is a great feeling!